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Rosana Prates
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Strategic Management Concept And Cases Mcqs 13th Edition By Fred R David

Strategic Management Concept and Cases MCQs 13th Edition by Fred R David

Strategic management is the process of formulating, implementing, and evaluating the strategies that enable an organization to achieve its goals and objectives. Strategic management involves analyzing the external and internal environments of the organization, crafting a vision and mission statement, setting strategic objectives, choosing and executing appropriate strategies, and monitoring and controlling the outcomes. Strategic management is essential for the success and survival of any organization in today's dynamic and competitive business world.

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One of the most popular and comprehensive textbooks on strategic management is Strategic Management: Concepts and Cases by Fred R David. The thirteenth edition of this book was published in 2011 by Prentice Hall. This book covers all the major topics and concepts of strategic management, such as strategy formulation, strategy implementation, strategy evaluation, business ethics, social responsibility, environmental sustainability, global and international issues, diversification, mergers and acquisitions, cooperative strategies, competitive analysis, generic strategies, functional strategies, business models, strategic leadership, organizational culture, strategic entrepreneurship, innovation, and more. The book also provides numerous examples and cases of real-world organizations to illustrate the application of strategic management concepts and theories.

One of the features of this book is that it includes multiple-choice questions (MCQs) at the end of each chapter to test the students' understanding and retention of the material. The MCQs are designed to assess the students' knowledge of the key terms, concepts, models, frameworks, tools, techniques, and methods of strategic management. The MCQs also help the students to prepare for exams and quizzes. The book provides the answers to the MCQs in an appendix at the end of the book.

The MCQs are based on the content of each chapter and are organized according to the learning objectives. The MCQs cover both factual and conceptual aspects of strategic management. The MCQs are not very difficult but require careful reading and thinking. The MCQs are useful for self-study as well as for classroom discussion and review.

The following are some examples of MCQs from Chapter 2: The Business Vision and Mission:

When developing a vision statement, input should be received from as many managers as possible.

A) True

B) False

  • Answer: A) True

If an organization chooses to have both a mission and a vision, the mission statement should

A) be longer than the vision statement.

B) be more specific than the vision statement.

C) be more realistic than the vision statement.

D) all of these.

  • Answer: D) all of these.

A mission statement should include nine components: customers; products or services; markets; technology; concern for survival; philosophy; self-concept; concern for public image; and concern for

A) employees.

B) shareholders.

C) competitors.

D) suppliers.

  • Answer: A) employees.

The book also provides a website where students can access additional resources such as PowerPoint slides, test bank questions, case notes, videos, web links, glossary, flashcards, crossword puzzles, etc. The website also allows instructors to customize their own course materials and assignments using the book's content.

In conclusion, Strategic Management: Concepts and Cases by Fred R David is a comprehensive and popular textbook on strategic management that provides both theoretical and practical knowledge to students. The book also includes MCQs at the end of each chapter to help students review and test their understanding of the material. The book is suitable for undergraduate and graduate courses on strategic management in business schools and other disciplines.


  • Davis F.R., (2011). Strategic Management: Concepts and Cases (13th ed.). Prentice Hall.

  • Davis F.R., (2011). Strategic Management: Concepts and Cases (13th ed.). Prentice Hall. Chapter 2.


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